Trina M. Larsen: search on Z-Library

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1

Communication in international business-to-business marketing channels: Does culture matter?

Bert Rosenbloom, Trina Larsen

Journal:

Industrial Marketing Management

Year:

2003

Language:

english

File:

PDF, 303 KB

english, 2003

2

The multidimensionality of anthropomorphism in advertising: the moderating roles of cognitive busyness and assertive language

Reavey, Brooke, Puzakova, Marina, Larsen Andras, Trina, Kwak, Hyokjin

Journal:

International Journal of Advertising

Year:

2018

Language:

english

File:

PDF, 1.02 MB

english, 2018

3

Satisfaction with Channel Communication Strategies in High vs. Low Context Cultures

Larsen, Trina, Rosenbloom, Bert, Smith, Brent

Journal:

Journal of Business-to-Business Marketing

Year:

2002

Language:

english

File:

PDF, 109 KB

english, 2002

4

Marketing channel evolution: From contactual efficiency to brand value co-creation and appropriation within the platform enterprise

Dimitrova, Boryana V., Smith, Brent, Andras, Trina Larsen

Journal:

Journal of Marketing Channels

Year:

2019

Language:

english

File:

PDF, 1.47 MB

english, 2019

5

Global Marketing Channels and the Standardization Controversy

Rosenbloom, Bert, Larsen, Trina, Mehta, Rajiv

Journal:

Journal of Global Marketing

Year:

1997

Language:

english

File:

PDF, 1.09 MB

english, 1997

6

Revisiting Normative Influences on Impulsive Buying Behavior and an Extension to Compulsive Buying Behavior

Kwak, Hyokjin, Zinkhan, George M., Delorme, Denise E., Larsen, Trina

Journal:

Journal of International Consumer Marketing

Year:

2006

Language:

english

File:

PDF, 887 KB

english, 2006

7

The impact of cultural differences in U.S. business-to-business export marketing channel strategic alliances

Rajiv Mehta, Trina Larsen, Bert Rosenbloom, Joseph Ganitsky

Journal:

Industrial Marketing Management

Year:

2006

Language:

english

File:

PDF, 147 KB

english, 2006

8

Leadership and cooperation in marketing channels: A comparative empirical analysis of the USA, Finland and Poland

Mehta, Rajiv, Larsen, Trina, Rosenbloom, Bert, Mazur, Jolanta, Polsa, Pia

Journal:

International Marketing Review

Year:

2001

Language:

english

File:

PDF, 298 KB

english, 2001

9

Consumer Communications, Media Use, and Purchases via the Internet: A Comparative, Exploratory Study

Kwak, Hyokjin, Zinkhan, George M., Pan, Yue, Andras, Trina Larsen

Journal:

Journal of International Consumer Marketing

Year:

2008

Language:

english

File:

PDF, 5.48 MB

english, 2008

10

Consumer ethnocentrism offline and online: The mediating role of marketing efforts and personality traits in the United States, South Korea, and India

Hyokjin Kwak, Anupam Jaju, Trina Larsen

Journal:

Journal of the Academy of Marketing Science

Year:

2006

Language:

english

File:

PDF, 1.85 MB

english, 2006

11

The influence of leadership style on co‐operation in channels of distribution

Mehta, Rajiv, Larsen, Trina, Rosenbloom, Bert

Journal:

International Journal of Physical Distribution & Logistics Management

Year:

1996

Language:

english

File:

PDF, 232 KB

english, 1996

12

Global Sales Manager Leadership Styles

Larsen, Trina, Rosenbloom, Bert, Anderson, Rolph, Mehta, Rajiv

Journal:

Journal of Global Marketing

Year:

2000

Language:

english

File:

PDF, 1.36 MB

english, 2000

13

Mitigating consumer ethnocentrism via advertising and media consumption in a transitional market: a study from Russia

Puzakova, Marina, Kwak, Hyokjin, Larsen Andras, Trina

Journal:

International Journal of Advertising

Year:

2010

Language:

english

File:

PDF, 281 KB

english, 2010

14

The Effects of Retail Banner Standardization on the Performance of Global Retailers

Nath, Pravin, Kirca, Ahmet H., Kim, Saejoon, Andras, Trina Larsen

Journal:

Journal of Retailing

Year:

2019

Language:

english

File:

PDF, 1.19 MB

english, 2019

15

Does the degree of retailer international involvement affect retailer performance?

Dimitrova, Boryana V., Rosenbloom, Bert, Andras, Trina Larsen

Journal:

The International Review of Retail Distribution and Consumer Research

Year:

2014

Language:

english

File:

PDF, 216 KB

english, 2014

16

A Functional Approach to International Channel Structure and the Role of Independent Wholesalers

Larsen, Trina L., Rosenbloom, Bert

Journal:

Journal of Marketing Channels

Year:

1993

Language:

english

File:

PDF, 15.52 MB

english, 1993

17

Advertising to “active” viewers: consumer attitudes in the US and South Korea

Kwak, Hyokjin, Andras, Trina Larsen, Zinkhan, George M.

Journal:

International Journal of Advertising

Year:

2009

Language:

english

File:

PDF, 433 KB

english, 2009

18

Japanese Trade in International Perspective

Green, Robert T., Larsen, Trina L.

Journal:

International Marketing Review

Year:

1991

Language:

english

File:

PDF, 946 KB

english, 1991

19

Transformational Leadership: Managing the Twenty-First Century Sales Force

Brent Smith, Trina Larsen Andras, Bert Rosenbloom

Journal:

Psychology and Marketing

Year:

2012

Language:

english

File:

PDF, 684 KB

english, 2012

20

ENVIRONMENTAL SHOCK AND EXPORT OPPORTUNITY

Green, Robert T., Larsen, Trina L.

Journal:

International Marketing Review

Year:

1987

Language:

english

File:

PDF, 912 KB

english, 1987

21

How foreign firms view their U.S. distributors

Bert Rosenbloom, Trina L. Larsen

Journal:

Industrial Marketing Management

Year:

1992

Language:

english

File:

PDF, 921 KB

english, 1992

22

International Channels of Distribution and the Role of Comparative Marketing Analysis

Rosenbloom, Bert, Larsen, Trina L.

Journal:

Journal of Global Marketing

Year:

1991

Language:

english

File:

PDF, 1.01 MB

english, 1991

23

RNA-DNA hybridization analyses of tRNA3bValinDrosophila melanogaster

Trina M. Larsen, Robert C. Miller, George B. Spiegelman, Shizu Hayashi, Gordon M. Tener, Donald A. R. Sinclair, Thomas A. Grigliatti

Journal:

Molecular Genetics and Genomics

Year:

1982

Language:

english

File:

PDF, 829 KB

english, 1982

24

Evolution toward Protectionism in the EC: An Empirical Study

Robert T. Green and Trina L. Larsen

Journal:

Management International Review

Year:

1985

Language:

english

File:

PDF, 1008 KB

english, 1985

25

[American Thoracic Society American Thoracic Society 2011 International Conference, May 13-18, 2011 • Denver Colorado - ()] B109. PHYSICAL ACTIVITY, WALKING AND PULMONARY REHABILITATION FOR COPD - The Impact Of Pulmonary Rehabilitation On Sleep Quality In Chronic Lung Disease

Soler, Xavier, Lui, Alben, Larsen, Cathi, Diaz-Piedra, Carolina, Limberg, Trina, Nunn, Arianna, Correa, Maria, Ries, Andy

Year:

2011

Language:

english

File:

PDF, 20 KB

english, 2011

26

Wholesalers as Global Marketers

Rosenbloom, Bert, Andras, Trina Larsen

Journal:

Journal of Marketing Channels

Year:

2008

Language:

english

File:

PDF, 85 KB

english, 2008

27

Understanding Cultural Frames in the Multicultural Sales Organization: Prospects and Problems for the Sales Manager

Smith, Brent, Larsen, Trina, Rosenbloom, Bert

Journal:

Journal of Transnational Management

Year:

2009

Language:

english

File:

PDF, 124 KB

english, 2009

28

RE-AIM Analysis of a School-Based Nutrition Education Intervention in Kindergarteners

Larsen, Andrew L., Liao, Yue, Alberts, Janel, Huh, Jimi, Robertson, Trina, Dunton, Genevieve F.

Journal:

Journal of School Health

Year:

2017

Language:

english

File:

PDF, 249 KB

english, 2017

29

Fortress Europe

Larsen, Trina L., Green, Robert T.

Journal:

Journal of Euromarketing

Year:

1992

Language:

english

File:

PDF, 4.19 MB

english, 1992

30

[American Thoracic Society American Thoracic Society 2011 International Conference, May 13-18, 2011 â¢ Denver Colorado - ()] B109. PHYSICAL ACTIVITY, WALKING AND PULMONARY REHABILITATION FOR COPD - The Relationship Of Sleep Quality And Quality Of Life In Chronic Lung Disease

Diaz-Piedra, Carolina, Soler, Xavier, Lui, Alben, Larsen, Cathi, Limberg, Trina, Nunn, Arianna, Correa, Maria, Ries, Andy

Year:

2011

File:

PDF, 18 KB

2011

31

Evolution toward Protectionism in the EC: An Empirical Study

Robert T. Green and Trina L. Larsen

Journal:

Management International Review

Year:

1985

File:

PDF, 1008 KB

1985

32

Nutrition self-efficacy is unidirectionally related to outcome expectations in children

Larsen, Andrew L., McArdle, John J., Robertson, Trina, Dunton, Genevieve F.

Journal:

Year:

2015

Language:

english

File:

PDF, 273 KB

english, 2015

33

[IEEE 2009 IEEE Aerospace conference - Big Sky, MT, USA (2009.03.7-2009.03.14)] 2009 IEEE Aerospace conference - Managing complexity to maximize science return: Science planning lessons learned from Cassini

Paczkowski, Brian G., Larsen, Barbara, Ray, Trina

Year:

2009

Language:

english

File:

PDF, 1.10 MB

english, 2009

34

Building Healthier Kindergarten Students Through Nutrition Education

Robertson, Trina, Larsen, A., Liao, Y., Dunton, G.F., Hu, J., Alberts, J.

Journal:

Journal of Nutrition Education and Behavior

Year:

2016

Language:

english

File:

PDF, 51 KB

english, 2016

35

Export Opportunities in a Crumbling Economy: The Soviet Union in 1990

Trina L. Larsen and Robert T. Green

Journal:

Journal of International Marketing

Year:

1993

Language:

english

File:

PDF, 2.49 MB

english, 1993

36

Changing patterns of U.S. trade: 1985–1989

Robert T. Green, Trina L. Larsen

Journal:

Business Horizons

Year:

1991

Language:

english

File:

PDF, 735 KB

english, 1991

37

Export Opportunities in a Crumbling Economy: The Soviet Union in 1990

Larsen, Trina L., Green, Robert T.

Journal:

Journal of International Marketing

Year:

1993

Language:

english

File:

PDF, 1.76 MB

english, 1993

38

Four Dietary Items of the School Physical Activity and Nutrition (SPAN) Questionnaire Form a Robust Latent Variable Measuring Healthy Eating Patterns

Larsen, Andrew L., McArdle, John J., Robertson, Trina, Dunton, Genevieve

Journal:

Journal of Nutrition Education and Behavior

Year:

2015

Language:

english

File:

PDF, 747 KB

english, 2015

39

The Effectiveness of Upstream Influence Attempts in High and Low Context Export Marketing Channels

Rosenbloom, Bert, Larsen, Trina, Smith, Brent

Journal:

Journal of Marketing Channels

Year:

2004

Language:

english

File:

PDF, 633 KB

english, 2004

40

RE-AIM analysis of a randomized school-based nutrition intervention among fourth-grade classrooms in California

Larsen, Andrew L., Robertson, Trina, Dunton, Genevieve

Journal:

Translational Behavioral Medicine

Year:

2015

Language:

english

File:

PDF, 499 KB

english, 2015

41

Evaluating toward protectionism in the ec: an empirical study

Robert T. Green, H, Trina L. Larsen

Journal:

Thunderbird International Business Review

Year:

1985

Language:

english

File:

PDF, 78 KB

english, 1985

42

Do Retail Foreign Direct Investment Restrictions Affect Retail Channel Structure?

Dimitrova, Boryana V., Rosenbloom, Bert, Larsen Andras, Trina

Journal:

Journal of Marketing Channels

Year:

2015

Language:

english

File:

PDF, 355 KB

english, 2015

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